BASED IN NYC • LAST UPDATED JULY 30, 2026

AI Product DesignDesign SystemsProduct StrategyGlobal UX

Results. I deliver results.

I'm KD, a product designer creating AI-powered experiences and scalable systems that help millions of customers make faster, more confident decisions. Through research, experimentation, and systems thinking, I transform ambiguity into products that are intuitive, trustworthy, and built to scale.

Former Amazon DesignerAmazonGeorgia Tech AlumGeorgia Tech

Khadijat Amoo

What it's like to work with me

Perspectives from teammates, partners, and leaders who've experienced how I think, collaborate, and turn ideas into impact.

…she carries herself with a level of ownership and maturity beyond her years, and any team would be lucky to have her.
Wen Hao Lung
Wen Hao Lung
SENIOR USER EXPERIENCE DESIGNER,  AMAZON INC.
She played a key role in driving UX design execution for these experiences, partnering closely with product and engineering teams to balance customer needs, business goals, and technical constraints at scale.
Michael Barry
Michael Barry
PRINCIPAL PRODUCT MANAGER,  AMAZON INC.
She is the kind of person who runs toward hard problems and builds the skills to meet them… That combination of drive and adaptability is not common and very hard to teach.
Vinny Frye
Vinny Frye
DESIGN DIRECTOR,  ELECTRONIC ARTS (EA) SPORTS INC.
KD really knows her stuff. She helped us attract younger customers by building a strong brand identity and online presence. We even got a celebrity (Ayra Starr) to visit our restaurant.
Adé Restaurant
Adé Restaurant
RESTAURANT OWNER
She is the kind of person who runs toward hard problems and builds the skills to meet them… That combination of drive and adaptability is not common and very hard to teach.
Vinny Frye
Vinny Frye
DESIGN DIRECTOR,  ELECTRONIC ARTS (EA) SPORTS INC.
KD really knows her stuff. She helped us attract younger customers by building a strong brand identity and online presence. We even got a celebrity (Ayra Starr) to visit our restaurant.
Adé Restaurant
Adé Restaurant
RESTAURANT OWNER
…she carries herself with a level of ownership and maturity beyond her years, and any team would be lucky to have her.
Wen Hao Lung
Wen Hao Lung
SENIOR USER EXPERIENCE DESIGNER,  AMAZON INC.
She played a key role in driving UX design execution for these experiences, partnering closely with product and engineering teams to balance customer needs, business goals, and technical constraints at scale.
Michael Barry
Michael Barry
PRINCIPAL PRODUCT MANAGER,  AMAZON INC.

AmazonAMAZON • CUSTOMER REVIEWS

AI PRODUCT DESIGNUSER RESEARCHTRUST & SAFETYPRODUCT STRATEGY

Turning thousands of reviews into a decision people can make in under a minute.

Turning thousands of reviews into a decision people can make in under a minute. preview

How I designed the trust layer behind Amazon's AI-generated review summaries, because an insight customers don't believe is one they won't act on.

20+
PLATFORMS BENCHMARKED IN COMPETITIVE AUDIT
3
SEQUENTIAL EXPERIMENTS RUN TO ISOLATE VARIABLES CLEANLY
3
PRODUCT TEAMS INFLUENCED BY THE RESEARCH SYNTHESIS

AmazonAMAZON • CUSTOMER REVIEWS

DESIGN SYSTEMSINFORMATION ARCHITECTURECROSS-FUNCTIONAL ALIGNMENT

Transforming 20+ rating variations into one trusted signal customers can understand.

20+ fragmented rating experiences consolidated into one progressive disclosure framework

How I audited inconsistent rating patterns across Amazon experiences, introduced reusable design foundations and progressive disclosure patterns, and created a scalable framework that brought consistency to one of Amazon’s most important trust signals.

100M+
CUSTOMERS CONTRIBUTED RATINGS/REVIEWS
20+
LEGACY PATTERNS CONSOLIDATED
1
SCALABLE FRAMEWORK
Case study lockedAvailable Aug 7

AmazonAMAZON • HOMEPAGE

GLOBAL DESIGNCOMPONENT SYSTEMSPERSONALIZATIONDISCOVERY

Turning millions of products into a personalized path to discovery.

Turning millions of products into a personalized path to discovery. preview

How I redesigned Amazon’s global homepage experience to help customers find what matters faster through personalization, smarter organization, and intuitive content experiences.

9+
GLOBAL MARKETPLACES
15+
CARD EXPERIENCES SHIPPED
Case study lockedAvailable Aug 14

AmazonAMAZON • HOMEPAGE

INCLUSIVE DESIGNWCAGVOICEOVERFOCUS ORDER

Making accessibility part of the design system.

Making accessibility part of the design system. preview

Defined Homepage accessibility standards and resolved a critical VoiceOver navigation issue by establishing a new interaction pattern that aligned screen-reader behavior with visual expectations.

98%
WCAG FOCUS-ORDER COMPLIANCE
28
HOMEPAGE CARDS STANDARDIZED
1
NEW ACCESSIBILITY STANDARD ESTABLISHED
Case study lockedAvailable Aug 14
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